It keeps getting worse at CNN.
Two days after CNN President Jim Walton, a 30-year veteran of the network,
announced his retirement, the network broadcast a Pink song “Stupid Girls”
right before airing a segment about former Alaska Governor Sarah Palin and her
husband Todd visiting a Chick-fil-A restaurant in Woodlands, TX.
The message was clear to any
rational viewer; yet, CNN claims that the connection was unintentional as the
song was “not intended to be linked to any news story.” A CNN spokesman said
that the “music selection was a poor choice….we regret any perception that they
were planned together.” Sure, of the thousands of songs in the CNN music
catalog it was just a coincidence that “Stupid Girls” was played right before the
Palin segment. Sarah Palin is not stupid and neither are viewers who are
rightfully upset at the insulting song choice, but CNN certainly does qualify
as a stupid network.
In his announcement, Walton
admitted that the network “needs new thinking,” which is quite an
understatement. The network has descended into the depths of viewer obscurity after
years as the undisputed news giant at the top of the ratings. In fact,
Ted Turner, the founder of CNN, invented the cable news format in the 1980’s.
The network created such iconic programs as “Crossfire” and was must-see
viewing for Americans interested in politics and news coverage.
Today, the network is a joke with
a team of left wing anchors pursuing a very obvious political agenda. All of
the evening hosts from Erin Burnett to Piers Morgan to Anderson Cooper are
liberals who masquerade as independent and fair journalists. CNN boasts that it
is an unbiased and objective network that is not tied to any political agenda.
The problem is that the network’s rhetoric does not match the reality of what
viewers observe on air. Their left wing bias is easily detected in type of
stories they cover to the slant in news coverage to the preponderance of
liberal guests who are given excessive amounts of air time. Just look at the
gratuitous slam at Palin, no one can seriously imagine CNN insulting Michelle
Obama or Hillary Clinton in a similar fashion.
Viewers who want fair and
balanced news coverage are abandoning CNN in droves. Today, the network is at a
21 year low in total audience and is routinely running well behind Fox News and
even the far left network, MSNBC, which has given disgraced race hustler
Reverend Al Sharpton a prime spot in their line-up. CNN sank even lower
when it awarded former New York Governor Eliot Spitzer, “Client #9” America’s most
famous “John,” a primetime slot.
In the second quarter of 2012,
CNN suffered a tremendous loss of viewers, down 35 percent from the previous
year and a 42 percent drop in the key 25-54 demographic. The network’s evening
news programs are averaging only 446,000 viewers compared to 689,000 for MSNBC
and 1.79 million for Fox News. One way to analyze CNN’s dire situation is that
in 22 of the past 24 months, MSNBC had more primetime viewers. While MSNBC is
honest about their liberalism, CNN is not and viewers are punishing the network
for its subterfuge.
CNN is not alone among tradition
news outlets that are suffering in today’s new media environment. Last week,
liberal magazine Newsweek announced
that they are abandoning their print publication for a strictly on-line
edition. In New Orleans,
the liberal Times Picayune newspaper,
owned by the Newhouse family, announced they will shift to a three day a week
While some of these announcements
are due to the move to on-line and mobile news delivery, liberal bias is
certainly another reason why the once mighty media giants are falling.
The ratings are also dropping across the board for the broadcast television
networks, both in morning and evening news shows. These programs were once
considered by many to be “appointment” television; today they are an
When viewers do stumble across
such broadcasts, they are likely to see bias. In recent days, ABC News has been
rocked by a scandal involving investigative reporter Brian Ross. He
inaccurately linked the Colorado Movie shooter to the Tea Party. Of course
there was no connection and the reporter had to apologize for his biased piece
In his rush to trash the Tea
Party movement, Ross forgot the journalistic credo of “accuracy, accuracy,
accuracy.” While he is not alone among well known figures that mistakenly link
the Tea Party to violence, Ross is certainly the most disappointing one to be
added to this Hall of Shame. We can expect lamebrain Hollywood stars like Sean Penn and Morgan
Freeman to make such idiotic linkages, but not supposedly objective and
respected members of the media.
It is no wonder that Americans are abandoning networks such as ABC, NBC, CBS
and CNN. Why should viewers rely on anchors like NBC’s Brian Williams to tell
them what news is and what to think? Today, they can investigate their own news
stories on the Internet and entirely bypass the liberal media structure. Every
day more Americans are receiving their news from not only Internet sites, but
also talk radio.
Americans are becoming
sophisticated enough to spot bias in the coverage and analysis of news events.
Thus, the ratings for CNN and the broadcast networks are down and they will
continue to fall.
The heyday of CNN, evening news
programs, newspapers and magazines is over. These old forms of biased
journalism are in decline. The change should be a welcome one for all Americans
who want both fair and objective news coverage.